Connect with us

The Tokusatsu Network

FIELDS Releases Tsuburaya Financial Summaries

News

FIELDS Releases Tsuburaya Financial Summaries

You can support TokuNet for as little as $1 a month and every single pledge goes towards new content to keep us running. Please pledge today! Become a Patron!

254f24

FIELDS, Tsuburaya’s parent company, has released details regarding the production studio’s financial performance.


The company released information regarding Tsuburaya Production’s overall performance over the last four years.

Tsuburaya Productions have shown an operating income growth of 160 million yen to 530 million yen from 2012 to 2016, coinciding with the yearly debuts of new short form and more traditional Ultraman programs.

According to information from FIELDS, high production costs from 1996 onward slowed the development of Ultraman TV series. In 2010, production on new TV shows and accelerated expansion into mainland Asia began.

In 2013, a national marketing blitz began with the development of new advertising, social games, as well as traditional games such as pachinko machines.

2016 began the multi-character overseas expansion for the Ultraman brand. It was also stated that due to Japan’s lowering population, expected to shrink from 120 million to 90 million by 2050, plans are in place to generate a more global reach, exporting brands and characters to North and South America as well as the rest of Asia and Europe.

Source: FIELDS


All English translations are accredited to The Tokusatsu Network staff members. Please do not repost without crediting and directly linking back to the original Tokusatsu Network article.

One of the founding members of The Tokusatsu Network. Jorge serves as an editor, writer, and regular podcast panelist.

Click to comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Categories

Subscribe to TokuNet

Enter your email address to subscribe to the Tokusatsu Network and receive notifications of new posts by email.

Support Us

Please consider supporting us on Patreon so we can continue providing quality tokusatsu news coverage.

Become a Patron!

 

You can buy us a coffee via Ko-Fi if you would like to help fuel Team TokuNet.

 

You can support the team for free by clicking on the image below and bookmarking it for the next time you shop on Amazon.

Try Amazon Prime 30-Day Free Trial

To Top